Honda Recall
After facing floor mat and accelerator problems Toyota recalls its car. Toyota is NO. 1 Car Company and it stops the sale of its 8 million cars. Product line of Toyota includes hybrids, sedans, coupes, pick-ups, SUVs and. luxury vehicles. Quality maintenance is the first priority of every company so Toyota recalls to maintaining quality.
Ford (F) and Honda (HMC) are also popular among the car buyers. They may take advantage from the Toyota recall but they are also facing customer concerns.
In 2008 December the share of Ford in US markets were 15.6% which rose to 17.2% in December 2009. Ford expected more increase in 2010. Fords innovations in its models attract many American car buyers towards it.
The market of Honda also increases in December 2009 as compare to December 2008. The market share of Honda rose to 9.9%. According to information Honda will be recalling 172,000 Jazz models in Britain. Globally, 646,000 jazz models will be affected including 140,000 in the United States, because of a faulty window switch. Waterproof skirt to prevent water entering will be fitted in all recalled cars.
According to estimates the market of Toyota is badly affected and goes down. Its market share will go down from its market share of 18%. Toyota recall hurts it badly. It will take Toyota years to make the loss back.


